How to Become a ‘Super’ Job Connector

12 March 2010

A number of recruitment professionals are among those with the highest number of connections on LinkedIn – the leading online business networking site. And not surprisingly, social media consultants – the people who can tell you how to network your way to the top of LinkedIn – also have a high number of LinkedIn connections. The LinkedIn TopLink 50 is a good place to start tapping into the tools and tips of these super connectors.

Steven Burda, one of the über connectors from LinkedIn, has created a brand in how to become a super networker. Burda, boasting 38,000 connections, advises establishing “meaningful relationships” before you need them. He also recommends getting out and networking with people in person, which brings to mind the old adage that one can generate three times more business from a personal than a phone contact.

Recruiter Shally Steckerl provides sage advice by advising that networkers pass on “thoughtful and detailed requests.” A meaningful connection is more likely to generate value in the future. Wasting the time of a busy professional with a connection that is not likely to add value could leave a negative impression. Steckerl who has networked his way into engagements for a good part of the Fortune 500 shares his wisdom on several blogs.

Likewise, Kenneth Warner Weinberg, number two on the TopLinked 50, wants to ensure that any recommendations made on your behalf involve someone you know, like and respect. The message from the super connectors is clear, make sure you are providing value in the network.

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